A Heritage of Innovation
Applying Consumer eCommerce concepts to B2B eCommerce
The Vinimaya team recognized that the meta search technology being leveraged by consumer eCommerce companies such as Amazon, eBay and Google could also be applied to the B2B market. By applying meta-search and other Web 2.0 technologies such as Web services and intelligent agents, Vinimaya created the patent-pending SmartSearch Technology™ platform, a meta-search engine optimized for B2B eCommerce.
“By creating an end user experience that is similar to a consumer website, Vinimaya clients enjoy much higher adoption and compliance rates from their e-procurement investments.”